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The Roundhouse

November

7

Happy November Everyone!

We had a busy month in October and are now setting our sights on the holiday season. There’s no slowing down though; we’re adding new team members, prepping for our last show of the year and of course, providing marketing tips to help you finish off 2016 with a bang!

We want to see you at the next show! Details on how to win free tickets to Affiliate World Asia in Bangkok & Affiliate Summit West in Las Vegas will be sent shortly. In addition to checking out this month’s RoundHouse, please check your inbox or contact your AM to find out how you can win!

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Top News

Welcome, Kelvin Leung!

We’re so excited to introduce you to the newest member of the team; Kelvin Leung! Kelvin lives in Hong Kong and has been an active player in the performance marketing space since 2011.

Working with both advertisers and affiliates; his focus has been on growing business in the Asian marketplace. He’s been a speaker at many different affiliate networking events across Asia and his reputation within the industry is excellent. In his spare time, Kelvin enjoys exploring the city and dining in the abundance of delicious restaurants available. If you haven’t had the opportunity to meet him yet, make sure you reach out to say hello!

Affiliate World Asia

As always, prices keep increasing and available tickets are dwindling. We’re so excited for this year’s AWA, as we heard last December’s was one for the books. From our experience at AWE in Berlin this past Summer, this will not be a show to miss.

We’ve booked our section for the hall and we’ll be there ready to answer all of your questions about how we can work together and make you more money online. Let us know if you need any help planning the trip, we’re more than happy to assist!

Stay Safe Out There!

Let’s make money not trouble. As we near one of the busiest times of the year for eCommerce, marketing campaigns shift into high gear for the oh-so-jolly season it’s important to take a moment to pause and reflect on some of the changes to the industry over the last year.

There have been major legal precedents set recently for affiliate marketers, piggy-backing off an earlier ruling from 2014 that removes a requirement for a false advertising claim to come from a direct competitor. This has opened Pandora’s Box for affiliates, who are now accountable to the same standards an advertiser would be. Two cases made headlines for tackling affiliates this year, both of which were ruled in the favor of the complainants. Remember to watch offer terms and conditions, and keep the punches above the belts!

Top Tips



Campaign Planning

With Halloween behind us, everyone needs to start planning for the upcoming holidays for Q4. Without a doubt, you need to plan creatives around Thanksgiving, Cyber Monday, and the Christmas season. The one who’s most prepared wins.

Last year, Adobe reported that $3.07 billion was spent online on Cyber Monday, a 16 percent increase over last year, with 26 percent of sales ’97 $799 million ’97 originating from mobile devices. Brick-and-mortar sales on Thanksgiving Day dropped to $1.8 billion from just over $2 billion in 2014. The time is now, don’t lose out on this opportunity. Ask your AM for holiday specific creatives!

Google Pixel

With Android being the most popular mobile operating system in the world, it’s not surprising the direction of Google to manufacture its own hardware. But, as most of you know, HTC is actually manufacturing the #MadeByGoogle smartphone ’96 and it did a pretty amazing job.

DxOMark Mobile, one of the more credited authorities in the space, has given the Pixel the highest rating ever. Its battery can last all day, unlimited storage, built in assistant and powered by none other than Android 7.1 Nougat out of the box and packs a Snapdragon 821 processor. What do you think?

Are you an avid iPhone user contemplating a switch? Or Android user licking his or her chops? Let us know.

Where We’ll Be Next

Affiliate World Asia

Bangkok, Thailand

December 5- 6, 2016

ASW

Las Vegas

January 15-17, 2017

Your Affiliate Team

Brelan Boyce

Brelan Boyce

Affiliate Manager

1 (514) 686-7894

brelan.boyce

Email Brelan

Braeden Lunge

Braeden Lunge

Sr. Affiliate Account Manager

1 (778) 977-4862

braeden.lunge

Email Braeden

Chad Wilton

Kevin Leung

APAC Account Manager

+(852) 6572-0039

kevin.leung.kn

Email Kevin

Dylan Benson

Dylan Benson

Network Account Manager

1 (250) 516-2188

dylan-benson

Email Dylan

Chad Wilton

Chad Wilton

Sr. Advertiser Acquisition Specialist

1 (250) 686-1505

chad.wilton

Email Chad

Dylan Benson

Samantha Brachat

Sr. Director of AffiliateWire

1 (250) 891-4561

Samantha.Brachat

Email Sam

For general inquiries, please email affiliates@revenuewire.com

 

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